Privacy Policy

At Acer Care, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit www.acercare.co.uk, contact us, or use our services.


1. Who We Are


Acer Care provides home care services across Worcestershire and Herefordshire.
For the purposes of data protection law, Acer Care is the
Data Controller responsible for your personal data.

If you have any questions about this policy or how we use your data, please contact us using the details provided on our website.


2. Information We Collect


We may collect and process the following types of personal data:


  • Contact Information: Name, email address, phone number, postal address
  • Enquiry Information: Details provided through contact forms, emails, or phone calls
  • Service Information: Information relevant to care enquiries or service provision
  • Website Usage Data: IP address, browser type, pages visited, and usage patterns (via cookies)


We only collect data that is necessary and relevant to providing our services.


3. How We Use Your Information


We use your personal data to:


  • Respond to enquiries and requests
  • Provide and manage our care services
  • Create and manage personalised care arrangements
  • Improve our website and services
  • Comply with legal and regulatory obligations
  • Communicate important service-related information


We will never sell your personal data to third parties.


4. Lawful Basis for Processing


We process your personal data under one or more of the following lawful bases:


  • Your consent
  • The performance of a contract
  • Compliance with a legal obligation
  • Our legitimate interests, where these do not override your rights


5. Sharing Your Information


We may share your information only where necessary, including with:


  • Healthcare professionals or partners involved in care delivery
  • Regulatory or legal authorities when required by law
  • Trusted service providers (e.g. IT or website support), under strict confidentiality agreements


All third parties are required to keep your data secure and use it only for agreed purposes.


6. Data Security


We take appropriate technical and organisational measures to protect your personal data from loss, misuse, unauthorised access, or disclosure.


Access to personal data is limited to authorised personnel only.


7. Data Retention


We retain personal data only for as long as necessary to fulfil the purposes outlined in this policy or to meet legal, regulatory, or contractual requirements.


8. Your Rights


Under UK data protection law, you have the right to:


  • Access the personal data we hold about you
  • Request correction of inaccurate or incomplete data
  • Request deletion of your personal data (where applicable)
  • Restrict or object to processing
  • Request data portability
  • Withdraw consent at any time


To exercise your rights, please contact us directly.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been mishandled.


9. Cookies


Our website uses cookies to improve functionality and user experience.

You can control or disable cookies through your browser settings. For more information, please see our Cookie Policy (if applicable).


10. Third-Party Links


Our website may contain links to external websites. We are not responsible for the privacy practices or content of those sites.


11. Changes to This Policy


We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the updated date will be shown at the top.


12. Contact Us


If you have any questions about this Privacy Policy or how we handle your personal data, please contact us via the details provided on www.acercare.co.uk.